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Entrepreneurship + Product + Technology

Dickey Singh's essays

Tag: Behavioral Science

Written by Dickey SinghMay 1, 2016October 8, 2019

✨ Why relying on conventional segmentation techniques alone can be detrimental to growth

Relying on demographic, geographic, technographic or psychographic segmentation alone?
Sorry, you missed the candy-crush-saga-playing 76yr old male & calculus-loving 11 year old girl.

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