Tag: Apple

Amazon, Facebook, Apple, Microsoft, Google spending billions on R&D

Amazon spent 16 to 17 billion, but what does R&D spending vs. profit, revenue and market capitalization ratios tell us?

All about Links — Web Links, Deep Links, iOS Universal Links, Android App Links, Facebook App Links…

Deep links have provided mobile app marketers and developers improved campaigns that show meaningful and optimized content at a click of a link. They improve conversions, activations, retention, engagement and attrition-risk resurrection of churned users.

99 penny gap & premium app pricing

It is hard to make customers pay 99c for apps